The Concierge Manual, Fourth Edition
By Katharine C. Giovanni

Industry expert Katharine Giovanni gives you all the tools you need to create a successful concierge, lifestyle management, errand service, or personal assistant company.

In this definitive and popular guide, now in its fourth edition, Giovanni covers the basics of starting a new company—from creating a business plan to handling the day-to-day logistics to developing attention-grabbing marketing materials. PLUS, she packs this valuable resource with sales ideas, marketing tips, sage advice on topics such as insurance, and much more.

Here’s what you’ll learn:

• Why people and companies use concierges and why it is a business poised to explode in the coming years.
• How to find your niche market. Do you want to create an on-site, lobby, or corporate concierge service?  Or are you looking to serve individuals?
• How to run a concierge business and structure your company for success.
• What services to offer.
• How to set fees.
• How to sign up top vendors and negotiate commissions from them.

From small boutique concierge services to large corporations, this manual will help everyone.

Giovanni started her own concierge business in 1998. She is an internationally recognized concierge consultant, who has worked with thousands of companies and individuals from more than forty countries and every U.S. state. Tap into her knowledge and experience. She knows what she’s talking about—and it’s all in The Concierge Manual.

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